TikTok Marketing

Looking for a TikTok marketing agency to grow your business reach and get more sales? Ampfluence can help you achieve your TikTok marketing goals.

TikTok Agency

TikTok Marketing for Business
(Everything You Need To Know)

You’re ready to dive into the world of TikTok marketing, that’s great news! But what now? Don’t fret, here we’ll explain all the important things you need to know about TikTok marketing. Here’s what you can expect if you stick around.

A detailed look at TikTok marketing for business

  1. What is TikTok marketing – In this section we’ll provide a brief overview of TikTok marketing for business owners. 
  2. TikTok Demographics – Before you commit to any platform it’s important to understand the demographic and how it applies to your business.
  3. TikTok Organic Marketing – Here’ we explain what organic TikTok marketing looks like in detail. 
  4. TikTok Ads – In this section we discuss TikTok advertising and how to begin intertwining ads into your marketing strategy. 
  5. TikTok Marketing Examples  – Here we provide a few examples of brands using TikTok successfully. 

What is TikTok Marketing?

TikTok marketing is one of the newest social media marketing channels on the web. The platform was originally touted as a musical dancing app but has since morphed into the most popular form of media consumption on the internet today. 

Marketing on TikTok is not unlike marketing on other social media platforms. However, the social network’s ease of use, powerful editing tools, and active user base makes an essential network in today’s social world. Here are a few important marketing tidbits you should know about when it comes to TikTok.

Unique TikTok marketing attributes

  1. TikTok’s creator centric network makes it easy for smaller brands and businesses to access creators.
  2. The platform unique focus on trending sounds and challenges provides unique access points to brands and creators.
  3. Engaging features (like asking questions or reactions) make it easier for smaller accounts to engage with larger more prominent creators.

TikTok Demographics

Before you jump on any platform and begin marketing your business or brand you’ll want to understand the platform’s demographic clearly. Let’s unpack TikTok’s userbase. 
 
  1. TikTok Monthly Active Users – TikTok now has over 1 Billion users. It’s active user base surpasses well know platforms like Twitter, Pinterest, and Snapchat. 
  2. TikTok App Downloads – TikTok’s app boasts a whopping 2.6 billion downloads. In Q1 of 2020 alone TikTok had 86 million downloads directly from the US.
  3. TikTok Average Minutes Per User – The average users spend at least 50 minutes per day on the app. More importantly, at least 80% of the platform’s users create content within the app itself.

TikTok Organic Marketing

Organic marketing is earned exposure based on your activity on a platform. In TikTok’s case organic marketing refers to: 

  1. Content Creation (e.g. TikToks, Live Streaming)
  2. Content Interactions (liking, commenting, reacting)
  3. Account Interactions (following and messaging)
  4. In-app usage
Generally speaking, organic marketing on TikTok does not require an account holder to advertise their content. Instead, it focuses on interactions initiated by your account. The benefit of incorporating organic TikTok marketing into your market mix is that your organic activity on the platform in most cases decreases the cost per follower while increasing the your account’s visibility on the platform. 
 
Ultimately, it means you will generate more audience visibility while paying less money in the long-run. Sounds great, right? Yes, it absolutely is. However, one of the biggest struggles brands face when it comes to marketing on TikTok is running an efficient organic campaign. When starting an organic TikTok growth campaign some of the questions you need to be asking include: 

  1. How much time will you spend liking and engaging with other accounts?
  2. How many original pieces of TikTok content can you create every month?
  3. How often will you create trend based content?
  4. What hashtags will you use in your TikTok posts?
  5. Using the organic method what is my growth goal for the year?
Answering these simple questions will provide greater clarity when you decide to start marketing on TikTok.

TikTok Advertising

Is advertising really apart of a TikTok marketing strategy? Yes, absolutely! The great news is that TikTok’s ad platform is both interesting (comparable at this point to Facebook) and unique. The platform’s unique characteristics (e.g. trending sounds, reactions, and hashtag challenges) provide interesting targeting capabilities.

Interestingly, TikTok’s approach to ads departs from the start ad copy framework. Instead, the platform’s business center slogan suggests that brands depart from creating ads and start creating videos. Don’t believe us? Below is a literal screenshot of their business center headline.

TikTok ads

Why is this important? Understanding the difference between regular old ads and TikTok ads requires that brands also understand the creative side of brand marketing. One the focuses on user generated or user created content. 

Instead of professionally produced studio ads TikTok seems to be on a mission to humanize social which is a huge departure from what most brands and businesses are accustomed to seeing on social media. 

For example, One of TikTok’s ad types includes branded hashtag challenges. A branded hashtag challenge increases brand visibility by encouraging users to create content around the challenge. 

Tiktok Branded Hashtag Challenge

Why is this important? Understanding the difference between regular old ads and TikTok ads requires that brands also understand the creative side of brand marketing. One the focuses on user generated or user created content. 

Instead of professionally produced studio ads TikTok seems to be on a mission to humanize social which is a huge departure from what most brands and businesses are accustomed to seeing on social media. 

For example, one of TikTok’s ad types includes branded hashtag challenges. A branded hashtag challenge increases brand visibility by encouraging users to create content around the challenge. The hashtag challenge #creativityforgood generated hundreds of user generated content and 700 million views. TikTok’s creative approach to advertising showcases the brands ingenuity and connectedness to how content is created and consumed on today’s social platforms.

TikTok Branded Hashtag Challenge

TikTok Marketing Examples

If you’re looking for real TikTok marketing examples you’ve come to the right place. Below we’ll share a few brands marketing on TikTok and why we think they are doing such an amazing job. 

TikTok Marketing Example – Finance 

Take a look at Upstart very personal and casual approach to connect with the user. The brand’s video starts by saying, “Hey do you have credit card debt?”, as the creator casually points to the screen. It’s an excellent example of humanizing a brand on social. 

 TikTok Marketing Example – Health

Cerebral’s app demonstrates the before and after impact of using their app. Additionally, the video uses TikTok effects and editing to help the viewer feel like the content is organic rather than feeling like ads are being pushed upon them. 

 TikTok Marketing Example – Fashion

Rocksbox uses the demonstrative nature of the platform to quickly showcase what a subscriber will receive when they become a member. What’s great about this form of marketing is that it focuses on mimicking the user’s experience. 

We can walk you through thousands of different examples of how brands and businesses are using TikTok marketing to grow online. If you’re looking for more in-depth information or you need additional help marketing on TikTok get in touch or get started today! 

Ampfluence TikTok Marketing

Why Clients Choose Ampfluence

After years of growing thousands of social media accounts, we’ve unearthed real strategies that consistently help brands and businesses grow online. Our team develops strategic processes for all our management clients. We also have the depth of experience and talent to formulate, produce, and maintain a sustainable an authoritative presence. 

Who uses Ampfluence's TikTok Agency

Ecommerce Businesses

You’re already killing it on TikTok. Well, let’s double-down and take it to the next level to ensure you get maximum ROI from your TikTok audience. Our management service include growth campaigns and traffic campaigns. 

Agencies

Do you have clients that need to establish brand awareness and grow their following? Want to offer TikTok management as a service? We work with dozens of agencies to help streamline social.

Influencers

If you’re an influencer Ampfluence is a godsend. Most of our clients find they need a helping hand manage the planning and production. More importantly, our strategic campaigns ensure our influencer clients maintain and improve metrics. 

Marketers & Agencies

If you’re a marketing agency or social media marketer that needs someone to help you manage your clients’ TikTok accounts, Ampfluence provides white-label services to help your team scale. We do all the elbow grease work and you get the credit.

Bloggers

You’re too busy creating killer content and have no time to manage another social media account like TikTok. Let Ampfluence multiply your audience for while you focus on the brand.

Brands

Have a product or service you’re selling, or spending money on advertising? Get more ROI by increasing your following and influence to reach more potential buyers.

Industries Served

TikTok Management Plans

Starter

$ 2299
/mo
  • Strategic Direction
  • Creative Brief X 3
  • 3 UGC Videos
  • 1 Creator
  • Monthly Content Ideation Session
  • Growth Campaign
  • Ads Management
    *Ad Spend Not Included
  • Monthly Reporting

Innovator

$ 4299
/mo
  • Strategic Direction
  • Creative Brief X 6
  • 6 UGC Videos
  • 2 Creators
  • Bi-Weekly Content Ideation Sessions
  • Growth Campaign
  • Ads Management
    *Ad Spend Not Included
  • Bi-Weekly Reporting
Popular

Tastemaker

$ 8299
/mo
  • Strategic Direction
  • Creative Brief X 12
  • 12 UGC Videos
  • 3 Creators
  • Weekly Content Ideation Sessions
  • Growth Campaign
  • Ads Management
    *Ad Spend Not Included
  • Weekly Reporting

TikTok Management Plans
For Larger Brands

Ampfluence can help your brand or business execute impactful campaigns to grow your brand presence, build authority in the market, and drive sales.

Calculate How Much Money And Time You Will Save With Ampfluence's TikTok Management Service?

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  • 5 hrs
  • 10 hrs
  • 20 hrs
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You can save $400 /mo with Ampfluence

Learn More About Ampfluence

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Ampfluence can do for you!
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Frequently Asked Questions

Every account need is different therefore the right plan is based on your budget and goals. Whether you’re looking to simply launch a few TikTok campaigns on a limited budget or interested in taking an aggressive approach to content and audience growth we have a plan for everyone. 

Great question! When you open an account we will ask you to send us target accounts, competitors, and preferred hashtags that correspond to your account. By only targeting the users who meet that criteria, they should be interested in the content that you post, which will lead to more traffic, engagement, sales, or leads. Though, keep in mind that you are responsible for consistently posting great content.

Yes of course. We are 100% compliant with TikTok’s terms of service. More importantly, Ampfluence helps you manage the entire TikTok process without the need for designers, copywriters, videographers, influencer agencies, and more. 

Yes. We’re human and need these credentials to help manage your account on your behalf. Rest assured we will not share your password with anybody who is not on our team and we take the security of your account very seriously.

Our system will automatically bill you on the 1st of every month for the plan you have chosen. You can cancel at any time and we will not charge you the next month. We respectively request that we be allowed to finish the current month of activities so that we can have a clean endpoint without any further transactions needed.

Why Us?

Wondering what makes us different?
Here are 6 reasons to choose Ampfluence:
No bots. No software.
Real growth managed by real people.
Led and managed
by social media
experts
100% safe and Instagram
compliant approach
Cost effective service that doesn’t
break the bank
US-based owners; Worldwide
team operations
Save time and
money

Why Us?

Wondering what makes us different?
Here are 6 reasons to choose Ampfluence:
No bots. No software. Real growth managed by real people.
Led and managed by social media experts
100% safe and TikTok compliant approach
Cost effective service that doesn’t break the bank
US-based owners; Worldwide team operations
Save time and money

TikTok statistics

1+ Billion Daily Active TikTok Users

800+ minutes of average per user view time daily

#1 Downloaded Global app in 2020 and 2021

Get In Touch With Us

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