As the world of social media has increased our interactions along with spending habits, we now look to our favorite social media sites and personalities to consider our next purchase.
Instagram’s rise to social fame makes it the perfect place to test your entrepreneurial spirit. But exactly how do people make money using Instagram? If you’ve ever wondered how to legitimately make money leveraging the world’s most popular social network this article will outline the different methods people use to make money on the gram.
Become a Paid Influencer
Everyone says influencer marketing is the wave of the future. But very few people share their success stories behind becoming an influencer. Apart from the common understanding becoming an influencer means it’s your job to influence your audience to engage in content that promote commercial products.
To become a paid influencer you must first build a strong audience in a particular niche. Smart influencers start by reverse-engineering the content they can create (what’s available to you) alongside industries that can pay for online promotions.
Step 1: Build a Strong Audience in a Specific Industry
Step 2: Join Influencers Platforms to get paid Contracts/ Projects
Step 3: Continue to Build Your Community
It’s important to remember that influencers with high engagement metrics as well as larger audiences are able to charge much higher rates. Suffice it to say the path to being an influencer is not a simple one. It requires a lot of work, time investment, and the ability to create standout content while managing a growing community.
Be an Affiliate or Ambassador
An affiliate marketer gets paid to promote and sell products owned by others. The most common affiliate marketing opportunities on Instagram include companies like:
- Shop Your Likes
- Like to Know It
- Amazon Associates
There are many affiliate networks available to Instagram marketers. Therefore you’ll have to do your research to determine what networks offer the best benefits for your growing influence. As your audience grows, it most cases affiliate marketers transition from affiliate networks to company sponsorships or influencer marketing platforms.
Sell Your Product or Service
Apart from using your Instafame to make money on the ‘Gram the next obvious opportunity is to become an Entrepreneur and sell your products or services on the ‘Gram. Since Instagram is now owned by Facebook entrepreneurs can using Facebook’s catalog feature to Integrate with their Instagram profiles. However, selling your product or service on Instagram does not have to be complicated at first. Apart from using e-commerce stores like Shopify or Woo-commerce, you can start with the basics like simply product your product or service on Instagram and directing users to a checkout method.
It is important to note that more advanced e-commerce strategies come into play when selling your own products and services. This includes not only maintaining your organic presence on Instagram but also tapping into Instagram advertising, sales funnels, and conversions KPIs. Selling your product or service on Instagram is a whole other article. However, here are few ideas of what you can sell on Instagram to kick off a creative spree.
Things You Can Sell On Instagram
- As Seen on TV Reviews
- Smart Home Gadgets
- Fitness Products
- Pet Grooming Products
- Phone Camera Lenses
- Natural Beauty Products
- Slow Fashion Boutiques
- Home Decor
- Print On Demand T-shirts
- Digital Products or Courses
- Write a Book
- Sell A Service
- Handicrafts & Homemade Products
- Online Fashion Boutique
- Stock Photography
- Videography Services
- Audio or Podcasting Services
- Games, Cheat Sheets, Community Memberships
- Graphic Design Services or Templates
- BabySitting Services
- Delivery Services
There’s almost no limit to the things you can sell on Instagram. Infact, you can sell things like bottled Artisian air. Of course, Instagram’s not Ebay there are some restrictions so before you go selling stuff on the ‘gram before to adhere to the platform’s policies.