How to Use Tailwind for Pinterest Growth

Most content creators, bloggers, and brands use Pinterest growth agency to reach their target audience. There is no doubt that Pinterest helps achieve all social media marketing goals. If you are looking for an official Pinterest marketing developer, then using Tailwind for your Pinterest growth is the best choice!

Tailwind knows the ins and outs of social media marketing and helping thousands of marketers in the smartest way! In this article, you will learn some of the effective ways to use Tailwind to grow your Pinterest.

Are you interested to grow your Pinterest Community organically? Book a 15 minutes growth consult today.

What is Tailwind App

Tailwind App is a scheduling tool designed to help content creators, bloggers, and brands grow their Pinterest audience. Tailwind works by creating awesome Pins, sharing them on Pinterest on time, and getting high engagements in return! All of this is one powerful tool! You can use the Tailwind App to automate all your posts and get real results in less time! This is what the Tailwind app can do and here’s how to do it.

How to Set Up Your Tailwind Account 

Create a Tailwind account to get started

• If you want to connect the app to your Pinterest account, make sure that you log in to your Pinterest account first and then head over to the desktop version of the Tailwind App website. Then click “Sign up with Pinterest.”

• Once your Pinterest account is connected to the Tailwind app, create your Tailwind account. Simply by entering your email address and password of your choice to complete the registration process.

• Once your Tailwind account is set up, it’s time to explore the app! Learn more about how to use the features through its helpful video guides or FAQ page. Look for that “question mark” icon at the top right corner of the app, then click the drop-down menu to choose.

Are you interested to grow your Pinterest account organically? Book a 15 minutes growth consult today.

Create Tailwind Schedule

The best part about the Tailwind app is that it lets you plan your pins in advance. Once you’ve already set up your account, you can start to set up your pinning schedule. The most ideal pins to be scheduled is 20 pins a day. It may seem too much but keep in mind that Pinterest is a social media search engine where people come for inspiration. Therefore, repinning relevant content is considered a best practice for widening reach.

Make sure to not making your boards boring by just pinning 1 pin per day, just follow the 80/20 rule. The rule suggest that 20% of your Pins should come from yours and the 80% are from others. By the time, Pinterest algorithm will realize that you are active in repining and using the feature to the fullest. By doing this, your pins will more likely to be appear in different pages and reach more viewers.

Follow these simple steps to create a Tailwind Schedule of Smar Calendar.

• Click on “Publisher” then on the drop-down menu, click on “Your schedule”.

• Click “Add Time Slot”, if you like. This page will let you see your weekly pinning schedule with boxes in different time slots.

• If you want to post a maximum of 20 Pins per day, click on “Recreate Schedule” and type 20 times per day. 

• You can also click on “Add Time Slot” if you already have a specific time slot in mind.

It is super simple, right? Tailwind’s Smart Calendar is a smart, easy, and fast way to schedule Pins to keep your activities on Pinterest consistent. 

How to Find Pins to Add to Your Schedule 

Tailwind also provides users an easy way to find different pins to add to your schedule. Check these steps to know how to do it:

• Download a browser extension of your choice. A browser extension allows you to add as many pins as you want at the same time from Pinterest or other sites and schedule them at the time you prefer. Once done, it will automatically add a new tab at the top right of your browser bar. 

• Go to “Publisher,” then from the drop-down menu, choose “Drafts” and you’ll see the tab at the top. 

• To add an image from a website, click on the “tailwind button” located in the upper right corner of your web browser, and select as many images as you want to schedule.

• Hover your mouse on top of the image and click on the “Tailwind Icon” or click on the “Tailwind Button” to find pins from Pinterest. Once you found the best one, select the pins to schedule.

• If you want to upload multiple images and videos from your computer at the same time, simply click the “Create New Pin”  tab. On the drop-down menu, choose “Upload Photos/Videos.” Enter titles, descriptions, and URLs for each uploaded image.

• When adding a pin to a particular Pinterest board, add it to the most relevant board first. If you want to add the Pin to two or more boards, click the “Interval button.” This button will space the Pins for 5 or more days apart. Tailwind will automatically add the pins to their respective boards as scheduled.

• Before you schedule the pins, be sure to check the pin description first to make sure it’s relevant. Once everything is set, click on “Schedule Now”.

Keep in mind that unscheduled Pins will be placed on the “Drafts” page, so make sure to recheck the Pins you are going to schedule attentively.

Do you need help in managing your Pinterest account organically? Book a 15 minutes growth consult today.

Tailwind Mobile Scheduling

Tailwind also allows users to use their platform in the most convenient way by scheduling a Pin from their mobile phone. Here’s how to do it:

• First thing first, you need to download the Tailwind mobile app from Apple App Store or Google Play Store
• Log into your Tailwind Account
• Open the Pinterest mobile app and select any pin you’d like to schedule. Bring the pin to full view and click the “share button.”

• If the Tailwind app is not on the list, tap “More Apps” until you find it. 

• Once you have selected the image you want to schedule, add Title, Description, and Boards you want. Afterward, choose either “Add to Queue” to schedule the pin for the next time slot available or click “Save to Drafts” to follow up later.

Using Tailwind Analytics for Pinterest

Tailwind Analytics for Pinterest offers plenty of benefits, especially when tracking and viewing pin and board performances. Below are the main insights lookout on Tailwind Analytics and the benefits each one provides:

Pin Inspector 

Pins Inspector gives an overview of the performances of every pin, so you can easily track and identify the most popular one.

Profile Performance 

This feature will track pins, repins, and growth comments from your followers on a daily, weekly, and monthly basis.

Board Insights

Boards Insight lets you view the performances of each board group, track them, and see which are performing well and achieving the best results.

Domain Insights

If you want to track your pins’ performance on a daily basis, this is the main insight lookout to view. This data is critical to Pinterest’s growth and success, so constant tracking of results would make it easy to identify which ones are best and which need to be improved. 

Are you interested to grow your Pinterest account organically? Book a 15 minutes growth consult today.

Get Pinterest-Specific Content Ideas from Analytics

The analytics serve as a benchmark for the future. You can get an idea of what content works and what doesn’t by looking at the data from Analytics. From your Tailwind account, change the “Claimed accounts” option to “Other Pins” to see which pins from other users are performing well.

Popular Pins give you an idea of ​​what your target audience really wants. You can analyze each part of the results obtained to determine the reasons for their popularity. It can be the style, photo, title, or anything else. You can also analyze and evaluate the data to improve the pins that are not performing as desired.

How Tailwind Can Grow Your Pinterest

Planning to market your brand or content on Pinterest is always a good idea. Considering how many followers Pinterest has gained over the years can make us sure about it.

The problem still lies in the number of content to pin each day and whether other people’s content is worth repining or not. While this may seem like a tricky question for everyone, there are strategies you can create to achieve the desirable traffic and followers on Pinterest. Here’s how Tailwind does it!

Prioritize Your Own Content

You can never go wrong if you provide valuable, relevant, and interesting content to your audience because that’s what Pinterest really wants! If you can provide them with this content, massive sales and traffic to your site is most likely to happen!

Tailwind Analytics can provide information about the type of content that works for a specific niche. Be resourceful, creative and engaging. Take time and effort to create your own content, and if you follow the rules, Pinterest’s algorithm will bring your content to different pages, increasing your viewers and popularity.

Keep in mind that Pinterest allows content duplication! Take advantage of repining other people’s content that seems beneficial to your audience. It can also help you get support from other hard-working creators. The most important thing is to be constantly active.

Save New Content To Pinterest Right Away

Don’t leave your work hanging, but present it to the right viewers! Relevant, useful, valuable, and interesting content should be saved on Pinterest and immediately added to the most relevant Pinterest board! Remember to always prioritize the most relevant first. Use the Tailwind app interval pinning to automatically spread your content to different Pinterest boards.

Create and Save Images That Convert

Don’t underestimate the power of images to convert sales. Pinterest serves a different purpose, which means the better the images, the more likely you are to get sales.

What makes an image effective in a Pinterest marketing strategy?

As long as it is inspiring, clear, organized, and professional-looking, it could generate up to 67% more offline sales. 

Take a look at the specifications of images that converts here:

1. The product or service is the focal point of the Pin
2. The logo must be placed either on top or bottom center
3. Use a vertical format (600×900) for optimal results.
4. Align with seasonal or life moments (22% online sales lift)
5. Text overlays to show product or service details (54% higher conversion to email)

Write Descriptions that Motivate

Designing your image is not enough, as the Pinterest algorithm also requires a good pin description to add context to your image. Make sure to write a pin description that is valuable, motivating and relevant. Your description has the power to build or destroy your brand. Make the most of it! A good tip is to include your brand name in the first sentence of a pin description to increase the conversion rate of email signups.

Here are some useful tips:

1. Use relevant keywords, never keyword stuff, and put them in the right place in your sentence to make it natural.
2. Write product descriptions in a way that’s useful to your audience. The more details, the better. 
3. Use clear, actionable wording and strong call to action in description such as sign up, get yours, etc.
4. Write about 500 characters of the product description and make sure the first 30 or so have a big impact as they will be seen by people in the feed.

Do you need help in customizing your Pinterest content? If so, we can help you organically grow your Pinterest account. Book a 15 minutes growth consult today.

Use Your Keywords

Remember to add relevant keywords to your content as this helps Pinterest’s algorithm know where your post should appear. Here are the best places to add keywords to:

• In your image and/or Pin description
• In Pin and/or Board titles and descriptions
• On the linked website

You can get relevant keywords from Google search or Pinterest search. Pinterest also suggests a variety of keywords relevant to your niche that you can use. See the example below. 

This tells you that Pinterest can suggest a variety of related search terms commonly used by Pinners when searching for content related to the word “running”. Include these suggested keywords in all important places.

Analyze, Tweak, and Repeat

Ultimately, the success of your Pinterest marketing strategy relies heavily on the amount of traffic. Analyze which pins are bringing more traffic to your site. Note that analyzing the pins takes months, so be patient until you get the real results. 

When you’re ready to see your pin’s performance, here’s what you can do:

1. Click Analytics > Overview and change the drop-down option to link clicks,
2. If you’re advertising, change Content types to Organic,
3. Change your Claimed accounts to your URL (to exclude your Pins to others’ content),
4. Change Devices to All and Source All, so you can see the impact of your own activity and that of others on clicks.

The data obtained allows you to identify which pins have the highest click-through rate (CTR). Analyze what these popular Pins have in common, whether it’s style or content. Identify the possible reasons why the other pins are not working well. Compare these pins. For the best-performing Pins, you can redesign them and try posting again.

Are you interested to grow your Pinterest account organically? Book a 15 minutes growth consult today.

Conclusion

When you want to be successful with your Pinterest marketing strategy, you need to use the best tools to guide you. Using Tailwind for Pinterest Growth helps people find Pins and schedule them the easiest way! They also help users determine which Pins or content performs best for their niche. When it comes to finding your target audience, strategically sharing and pin scheduling, and measuring results, Tailwind is as efficient as it gets! Finally, when you get familiar with Tailwind, you may interested to check The Top Pinterest Tailwind Tribes and find the relevant one for you.