Ampfluence

Share On: 

Pinterest business vs personal account

Unless you’ve been living under a rock you must be familiar with a Pinterest. This booming social platform is all the rage for discovering content, products, and ideas all from every corner of the web. While many people are familiar with a regular Pinterest personal account not many are familiar with a Pinterest business account. 

001-Pinterest-Business-Account-vs.-Personal-Account-Pinterest-Homepage

In today’s article, we will discuss the difference between a Pinterest personal account and a Pinterest business account.

 Are you interested in growing your Pinterest account organically? Book a 15 minutes growth consult today.

Pinterest Personal Account vs. Business Account

A Pinterest personal account is suitable for casual pinners. If you’re using Pinterest to discover products, trends, or explore some of your favorite interest a personal account is all you need. A personal account allows you to create boards, create pins, repin content, and engage with other users on the platform.

002-Pinterest-Business-Account-vs.-PersonalAccount-Pinterest-Business-Account

In contrast, a Pinterest business account comes with distinctive features that are great for businesses of all sizes. You can easily switch your personal Pinterest account to a business account. You can also connect your Pinterest business accounts to other media platforms such as YouTube, Facebook, Instagram, and even Etsy.

The Differences Between Pinterest Business and Personal Accounts

Although the overall look of a Pinterest business account is similar to a personal account a business account includes unique features that are helpful to business owners and marketers alike. Let’s explore these features in further detail below.

Pinterest Business Account Features

Pinterest business accounts have unique features that are broken down into 4 primary sections. These sections include: 

  • Pinterest Business Hub
  • Pinterest Advertising
  • Pinterest Create
  • Pinterest Analytics

Pinterest Business Hub

Pinterest’s business hub provides an overview of a business account. It includes information like analytics overview, ads overview, and Pinterest business resources. This “hub” provides a simple interface that helps business users easily obtain relevant business information. 

Pinterest Advertising

Pinterest ads make it possible for marketers and business owners to advertise content to other users on their platform. 

According to Hootsuite, Pinterest users make more purchases compared to other top social media sites. Therefore, it’s advantageous for business owners to advertise their products or services on Pinterest as the platform provides a paid marketing opportunity to generate visibility, traffic, and sales.

004-Pinterest-Business-Account-vs.-Personal-Account-Pinterest-Business-Account-Ads

Similar to Facebook ads manager, Pinterest advertising allows business account holders to create, view, edit, review, and see the history of their ads on Pinterest. Simply put it’s the section business account holder can use to manage their advertising campaigns on Pinterest. 

Are you interested to grow your Pinterest account organically? Book a 15 minutes growth consult today.

Pinterest Create 

The Pinterest Create section allows business account holders to create pins, product pins, campaigns, or quick ads. Generally, business account holders use the create section to create Pins in bulk. Instead of manually pinning content typically social media managers create Pins in bulk and schedule them to be published at a later date.

pinterest keyword tool

This section also gives Pinterest business account users the ability to optimize their pins with the platform’s keyword tool. Optimizing pins on Pinterest helps users find your content and it also helps search engines index the content as well. Pinterest is particularly famous in the business community for being a social network that drives a great deal of organic traffic. 

Analytics

003-Pinterest-Business-Account-vs.-Personal-Account-Pinterest-Business-Account-Analytics

Pinterest business accounts provide you with analytics (for free) to allow you to study your audience, know the type of contents that engage better, understand your followers, and lots more. You should carefully monitor your progress and scale performance, as well.

Do you need help in managing your Pinterest account? Book a 15 minutes growth consult today.

Why Use Pinterest for Business 

What’s fascinating about Pinterest is it has more than 335 million monthly active users and a very high engagement compared to other social networking sites. Using the right Pinterest growth agency, you can target a specific audience, market your product or services, and connect with more people. Current statistics have shown that trending pins on Pinterest include food and drinks, DIY and crafts, home decor, women’s fashion, hair and beauty, and lots more.

How to Set-Up Your New Business Account on Pinterest

It is easy to create a business account on Pinterest. You will need to enter your type of business, contact information, your company info, etc.

Follow these steps to set up your Pinterest business account:

1.  You should visit the Pinterest business portal at business.pinterest.com to get started. You can either open a new account or convert your personal account. 

005-Pinterest-Business-Account-vs.-Personal-Account-Business-Account-Homepage

2.  Verify your website so it will show on your profile. Follow these steps to get it done:

  • Go to the settings area and input your website URL, then click the Verify button.
  • Pinterest will take you to a page that allows you do download a unique HTML file. Click the option to download the file and hit SAVE, not open.
  • Next, you log into your server where your website is hosted (you can hire a website professional to handle this technical aspect, that is if you can’t do it). 
  • Go to your website’s root directory and upload the HTML file you downloaded earlier.
  • After you’ve uploaded the file, go back to the Pinterest page, and complete the verification process.    Add a logo to your Pinterest account or profile.

3.  Create boards and start pinning!

Don’t forget to promote your Pinterest account on other social networks, your website, and even using Pinterest ads.

Are you interested in promoting your brand through Pinterest? If so, we can help you organically grow your Pinterest account. Book a 15 minutes growth consult today.

Switching Back to Personal Account

Sometimes, there might be a reason you want to switch back to a personal account. As you have already seen, there are significant differences between personal and business Pinterest accounts.

One of the biggest reasons for switching from a Pinterest business account to a personal account is the shutting down of a business or transfer of ownership. As explained earlier, a business must have its website verified with Pinterest, and you might want to transfer the ownership to new owners who operate another Pinterest business account.

Here are the simple steps to follow to convert your business account to a personal account:

006-Pinterest-Business-Account-vs.-Personal-Account-Pinterest-Switch-Account
  •  Log into your Pinterest account and look for the menu then select Settings
  •  Next, you choose Account settings on the left side of the screen
  • Scroll down and select Convert to a personal account
  • Edit your name (optional) and click Convert account

Meanwhile, do note that you will lose access to ads manager and analytics. Although you will be able to upgrade to a business account again, you’ll also lose some reporting data.

Are you interested to grow your Pinterest account organically? Book a 15 minutes growth consult today.

Conclusion

Pinterest stands out among other social sites as it is more visual and engaging. You should include it as part of your marketing strategy because that is what smart marketers do. On a more serious note, Pinterest is known for driving highly commercial traffic to websites. As a result, it’s a platform business owners should not ignore.

Do you need help growing your Pinterest business account? Ampfluence’s Pinterest Growth Service can help you grow your Pinterest account.

Picture of Ampfluence Team

Ampfluence Team

The team behind the best Instagram Growth service on the web. Ask us how we can grow your account, or just send us love letters. Amplify Your Influence today!

Ampfluence Team

The team behind the best Instagram Growth service on the web. Ask us how we can grow your account, or just send us love letters. Amplify Your Influence today!
Guide to your first 1000 instagram followers
THE ONLY INSTAGRAM GUIDE YOU'LL NEED TO GET YOUR FIRST 1,000 FOLLOWERS
  • Amplify Your instagram account

    Start growing your instagram account with ampfluence by clicking a button belowLets do it

  • Amplify Your TikTok Account

    Start growing your TikTok account with Ampfluence. Learn More

  • Social Media Posts

    Get custom created social media posts with our done-for-you social media posts service. Learn More

  • Pinterest Growth

    Easily grow your Pinterest account with Ampfluence’s Pinterest growth service.
    Learn More

  • Twitter Growth

    Expand your Twitter reach with our Twitter growth service.
    Learn More

  • Popular Posts

  • Related Posts

    32 Responses

    1. It’s really nice! thank you for sharing.
      lessburn offers various services like Business Information Sourcing, Market Research, Digital Marketing, Search Engine Optimization, Social Media & Email Marketing Campaigns, Creative Designs, Explainer Videos, UI/UX, Mob & Web Application Development.

    2. A.K.S Enterprises in Guduvanchery is one of the leading dealers of all types of Drilling Machines, Waterproofing chemicals for sale. And we have more than two decades of experience in the construction field. A.K.S Enterprises are the one-stop solution for all construction equipment sales & services.

    3. Aqua Faucets in Tamilnadu
      Kitchen Sink in Tamilnadu
      Bathroom Accessories in Tamilnadu
      Bathroom Accessories in South India
      Bath Fittings in Tamilnadu
      Bath Fittings in South India
      Rain Shower in Tamilnadu
      Overhead Shower in Tamilnadu
      Bathroom Taps in Tamilnadu
      Bathroom Taps in South India

    4. thank you, Vasiyam homes Pvt LTD is incorporated in the year 2017 and is relatively a new company in the field of construction, but it’s directors are vastly experienced in construction

    5. I appreciate the effort you put into creating this content. It’s clear you’re passionate about helping your readers.

      medical malpractice lawyer charlottesville vawork tirelessly to hold healthcare professionals and institutions accountable for their actions and to help their clients obtain fair compensation for damages, including medical expenses, lost wages, pain and suffering, and more.

    6. Flat Rate Credit Card Processing offers a straightforward pricing model that is easy to understand and manage. With a fixed fee per transaction, merchants can avoid the complexity of tiered pricing models that can be challenging to decipher. This pricing structure is especially beneficial for small businesses or new merchants who may not have the resources or expertise to navigate more complex pricing options.

      Flat rate credit card processing can provide peace of mind for merchants, knowing that they are being charged a consistent fee for each transaction without any surprises or hidden fees.

    Leave a Reply

    Your email address will not be published. Required fields are marked *